You may have noticed that we now offer three different printing options for our business cards. Here is the breakdown:
16 pt. Dull Cover with Matte Finish - our personal favorite and the most popular option with our clients. The 16 pt option is the thickest stock we offer. It's dull (which simple means not glossy), with a layer of Matte Finish applied for a smooth, silky surface that you can't resist touching! If you don't know which paper to choose, we recommend that you go with this option.
14 pt. Gloss Coated Cover (C2S) with High Gloss UV - This glossy, thick card stock has an additional layer of High Gloss UV Coating on the surface for a beautiful shine, great color reproduction, and extra protection from damage. (You may choose to leave off the High Gloss UV Coating on the back.) Keep in mind that you cannot write or print on High Gloss UV-coated stocks.
16 pt. Dull Cover with High Gloss UV - for a little more you get the best of both worlds! This option combines the thickness of the 16 pt. stock with the high gloss UV coating. Glossy stocks colors tend to appear brighter, whereas a dull stock with matte finish provide softer, professional colors. Again, it's important to note that you cannot write or print on High Gloss UV-coated stocks.
What's the REAL difference in the thickness?
The actual difference between the thicknesses is only just perceivable to the eye. However, when you hold the final product - it’s much more notable. Business cards printed on 16 pt card stock are extra-tough in their sturdiness. While they’re not totally waterproof, bend-proof, or tear-proof, they are somewhat resistant to all these elements. Adding UV coating to them increases their durability.
Business cards printed on 14 pt card stock, on the other hand, are not quite as tough. This doesn't mean that they are flimsy either! They are MUCH more durable than home-printed or some cheap printing companies that use thin 12 pt stock. For clients that need the glossy finish, flyers made of slightly thinner 14 pt card stock will serve most purposes. However, if our clients need both durability and the gloss, then the upgrade to 16 pt paper with the added coating generally does not cost all that much. Again, it's important to note that you cannot write or print on High Gloss UV-coated stocks.
All-in-all choosing your stock weight is like pick the seasoning to go on food; since each person has different tastes & you won't know what you like until you try it!
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